Ideal Choice

Ideal Choice is a home care company managed by specialized professionals from different fields of expertise. It’s goal is to monitor the physical and psychological status of a population which, for various reasons, lacks of care and companionship. This company works to guarantee a better the best quality of life for its users.

Our objective in this project was to represent two concepts: health care, through the famous secular green cross, whose most common use is health care, and good luck, because finding good and caring people is also a matter of chance, through the representation of the four leaf clover.

Ideal Choice Project:  Logotype

Designer:  Ricardo Padua
2011 Branding & Identity
Creative Design